AdSense tips (part 2)
In part one of the
AdSense tips you found out how to improve your keywords and how to build theme-based content.
- AdSense Tip #1: Your keywords are important
- AdSense Tip #2: Improve your keywords
- AdSense Tip #3: Keep your website focused on a theme
- AdSense Tip #4: Write a new page every day
- AdSense Tip #5: Choose the right AdSense format
The next AdSense tips will show you the importance of positioning the ads and how to increase your revenue by adding multiple AdSense units.
AdSense Tip #6: Color tips
When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.
Create a custom AdSense palette:
- border color = background color of your web site
- background color = background color of your web site
- link color = blue, color of your links
- url color = black, #999999
- text color = black, #333333, color of your main content
You can also
rotate your color palette: select multiple color palettes that blend with your site to create variety.
AdSense Tip #7: Position tips
Visitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.
Place the AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.
If you have an article page with a long body of text, the bottom of that article is a good place for AdSense ads because your visitors read the text and then they want more resources.
AdSense Tip #8: Increase the number of ads, but not too much
If you have a lot of text on a page, use multiple AdSense units. You can use up to three AdSense units on a page, two AdSense search boxes and one unit of ad links.
Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.
AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the AdSense for Search settings, you won't lose your visitors.
AdSense Tip #9: Preview Google ads
You can find out what ads will be served by Google AdSense if you install Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this AdSense tool to see what ads see your visitors from France, Germany or other countries.
There may be no Google AdSense ads available for your webpage, so Googlw will display Public Service Ads. You can hide them using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of AdSense units. In the alternate url box, enter the absolute url of the html file.
Read more about alternate ads.
AdSense Tip #10: What not to do
- Don't click on your own ads
- Don't ask others to click on your Google ads
- Don't manually change AdSense code
- Don't place Google ads on sites that include prohibited content (e.g.: adult sites)
- Don't employ cloaking, hidden text or farm links
- Don't use AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)
Google AdSense is a trademark of Google Inc. This site is not affiliated with Google.